strong colour is in built into our make up the first things we learn to see are bright colours they take us back to our childhood and make us think of happy times (its not for nothing that small childrens toys are vividly coloured) , think of all the things in nature that make us happy and they are usually colourful (rainbows butterflies, flowers, sunsets) and they all elicit strong feelings The use of colour goes deeper than that though as instilled within us is a folk memory that makes us associate different colours for different feelings so blue feels cold, yellow and orange feels warm red makes your heart race (thought to be as this is the colour of blood and to our early ancestors the sight of blood would be an indication to fight or flee.) the psychology of colour is a fascinating thing and is one that is jumped on by packaging and advertising companies.so really its not surprising that colourful photos have more of an impact
Along with what Asrai said, whenever someone sees a thumbnail of an image primary colours make it stand out a lot more than most things because when they're squeezed down so small they can end up looking like the equivalent of a grey square...
primaries bring us back to our childhood when we first begin to recognize color, when we know how to identify the world around us, when we know we are individual people yet still feel safe in the world, before we have learned there are other colors out there.
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Colours= Happiness!