J is for Juthi's Fast Foods by eleanor

J is for Juthi's Fast Foods

Mom and Pop stores are increasingly rare in South Africa's middle class areas, where a few "7-11" chains, and "munch pumps" at the fuel stations now dominate. But move two steps away into the slightly lower income areas, and there are seeemingly hundreds of privately-owned stores.

Juthi's in Steenberg was a gift for me, looking for a "J" subject! But it also caught my eye because of how prosperous it looks. Situated near a railway station, commuters pour past this site. The two dominant advertisers are also typically South African: Vodacom is the biggest cell-phone company in the country; and Coca Cola have about 80% of the soft-drink market (Pepsi are a minor player here.)

But what really makes this a "home" picture is the small advert on the side wall for "Gatsbys". A quintessentially Cape Town fast food, Gatsbys are chiabatta-size loaves of bread cut open like a hamburger roll, and stuffed with fries, spicy sauces and maybe, on a flush day, some cheap meat. Loaded with trans-fats and indigestible white bread, there is nothing more satisfying when you are cold, broke or hung-over!
Brilliant shot with the mountain backdrop!
October 14th, 2010  
This looks great I love the colours and the mountain
October 14th, 2010  
Nice pic, wonderful story!
October 14th, 2010  
Great picture for your letter J.
October 14th, 2010  
I haven't had dinner yet. Please send one over. I think this shop has a very clever location close to the train station.
October 15th, 2010  
Great shot! I'm suddenly starving... would you mind sending a Gatsby my way?
October 15th, 2010  
Love the "Valid customers only" sign !
October 15th, 2010  
great shot and a wonderful story.
October 16th, 2010  
Great info -sounds like the milkbars we have which is slowly disappearing replaced by 7-11 convenience stores. Great shot!
October 16th, 2010  
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