Photo of my local Apple store. Most Apple stores have the similiar distinctive layout, clean minimal tables of blond wood and products placed at intervals. Also a person to greet you and direct you to an area along with the wait time. Tell me again why did I have to wait 45 minutes to pick up an item I reserved on line? Waiting longer than a walk in for service just might be an area to work on.
Yep note the iphone 5 video ad on the left.