I missed capturing and posting a photo yesterday, so
I'm making up for that today.
I saw this advert on one of my carrier bags as I was offloading shopping from my car earlier, and although I usually ignore ads and publicity, this one made me look twice.
The printed blurb works for today’s word and I liked the meaning, which translates to ‘because it's better to laugh’.
The publicity on the bag is for round carton packs of 24 pieces of wedge-shaped cream cheese, called La Vache Qui Rit. (The Laughing Cow.)
I've had the cheese and it's fine, as far as I'm concerned, but I have always loved how happy that cow looks! I think most people here call it The Laughing Cow but in my house it was always called La Vache Qui Rit.
I don't like all these weird ads showing happy animals. But if they weren't there, I would be suspicious of the product. Well, this smiley attracts attention and makes us choose this cheese among many others.
