The real colour is indeed a pale violet as can be seen in the post in this album for 20 February. This picture is the shot from my main 365 album as uploaded into lightroom and before any processing; the colour of the petals is very pale because the lighting for this shot was a very bright LED flashlight - you can see the true colour in the blooms in the background.
The image as it appears in my main album was entirely processed in Lightroom 5.
Final note for @doy - this is from the bouquet that you sent M when she was ill.
No, you've caught me! It was in the back of my mind that the earlier shot was pale lavender, but I figured I remembered it wrong or you had extra flowers at the shoot! Still, they're all lovely!
(if you want to tag @doy you need to do it in comments - it doesn't work in the description box - one of the quirks of this site)